Brentford Football Club has made a significant decision in their managerial ranks, opting to promote from within to replace Thomas Frank, who recently departed for Tottenham Hotspur. Keith Andrews, the club's set-piece coach, has been appointed as the new head coach on a three-year contract. This move signals a continuation of Brentford's philosophy of promoting internal talent and trusting their own development structures. The appointment is expected to be officially announced later today, with Andrews' first Premier League game in charge set to be against Nottingham Forest on August 17, live on Sky Sports.
Andrews' promotion marks a bold step for the club, entrusting a coach with no prior managerial experience to lead the team in the highly competitive Premier League. However, Brentford's decision-makers believe that Andrews possesses the qualities and understanding of the club's system to succeed in the role. He has been part of the coaching staff since last summer and is well-regarded within the club, knowing the squad and their capabilities.
The decision to promote Andrews reflects Brentford's historical preference for internal appointments. The club last promoted from within back in 2018, when Thomas Frank stepped up from his assistant coach role following Dean Smith's departure. Indeed, each of Brentford's last five promotion-winning managers have been internal appointments. This demonstrates a deep-rooted belief in the club's coaching structure and a commitment to providing opportunities for those who understand the club's culture and values.
While some supporters may perceive Andrews' appointment as a risk due to his lack of managerial experience, the club believes that an external appointment could present an even greater risk. Andrews' familiarity with the squad, tactics, and overall club philosophy provides a sense of continuity and stability during a period of change. This is particularly important considering that several members of Frank's backroom staff followed him to Tottenham, leaving Andrews with the task of assembling a new coaching team. It is understood that Andrews is interested in signing Henrik Pedersen, Sheffield Wednesday's assistant coach, as part of his new-look coaching setup.
Andrews' coaching background extends beyond his set-piece expertise. He has previously worked as a coach at MK Dons and Sheffield United, as well as serving as an assistant for the Republic of Ireland U21 and senior sides. During his 16-year playing career, the former midfielder represented Wolverhampton Wanderers, MK Dons, Blackburn Rovers, and Bolton Wanderers, and was capped 35 times by the Republic of Ireland.
Director of Football Phil Giles has previously praised Andrews, stating that he had been on the club's radar for a while. Andrews' impact on the training ground, matchdays, and within the squad has impressed the club's hierarchy, further solidifying their belief in his ability to lead the team.
Brentford's decision to appoint Andrews highlights their unique approach to football management. They have consistently defied conventional wisdom, making bold decisions that have often paid off. From converting winger Ollie Watkins into an effective striker to entrusting a team of left-footed defenders, Brentford has demonstrated a willingness to embrace innovation and challenge established norms. The appointment of Andrews, while unconventional, is another example of the club's unwavering belief in their own judgment and their commitment to promoting from within.
