With just one year to go until the kickoff of the 2026 FIFA World Cup on June 11, 2026, anticipation is building across North America as the United States, Mexico, and Canada prepare to host the largest and most complex sporting event in history. The tournament will feature 48 national teams competing in 104 matches across 16 cities over 39 days, promising an unprecedented scale of competition and fan engagement.
Host cities are diligently working to finalize preparations, addressing key areas such as transportation, communications, ticketing, and security. Visa processes for international attendees also remain a crucial focus. Larry Freedman, co-chair of the L.A. World Cup Host Committee, acknowledges that "there's still a lot of tidying up that has to be done," highlighting the extensive work required to ensure a seamless experience for participants and spectators alike.
Arlington, Texas, is particularly geared up, with AT&T Stadium set to host nine matches, the most of any venue in North America. Matt Wilson, executive director of the Arlington Sports Commission, likens the event to "nine Super Bowls," emphasizing the massive undertaking and expected influx of millions of fans to North Texas. The city is leveraging its experience in hosting major events to create a safe and enjoyable environment, drawing lessons from successes like the Texas Rangers' World Series parade in 2023.
The economic impact of the 2026 World Cup is projected to be substantial. FIFA anticipates revenues exceeding $10 billion, while a report from Pitch Marketing Group suggests the tournament could be the most lucrative sports event ever staged. The North Texas region alone expects an estimated $2 billion boost, with increased tourism benefiting the entire state. Erika Boyd, president and CEO of the Texas Travel Alliance, notes that visitors will have ample opportunities to explore communities and experience the diverse attractions Texas offers.
However, challenges remain. FIFA's stringent stadium standards require upgrades, including converting artificial turf to natural grass and meeting specific pitch size requirements. Concerns persist about ticket sales, with sluggish demand for some matches in the lead-up Club World Cup 2025, a test event. Moreover, political factors, particularly in the United States, could affect the comfort and sense of welcome experienced by fans from around the world.
Despite these hurdles, optimism prevails. FIFA has the financial resources to address unforeseen setbacks, and host nations are committed to delivering a memorable and successful tournament. The event is not only a sporting spectacle but also a chance to showcase North America's pride and hospitality on a global stage.
The tournament's format has been adjusted to accommodate the expanded field of 48 teams. Teams will be divided into 12 groups of four, with the top two from each group and the best eight third-placed teams advancing to the knockout stage. This new format promises more matches and increased opportunities for teams to progress, adding to the excitement and unpredictability of the competition.
As the countdown continues, anticipation builds for what promises to be a historic and transformative FIFA World Cup.
